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- comm-6322 - advertising-pr-campaign-development
Angelo State University Course Info
San Angelo, Texas
Course Info
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COMM 6322
Advertising/PR Campaign Development
6322 Advertising/PR Campaign Development (3-0). The study and practice of campaign research methods, use of persuasion theories, development of strategies for use of traditional and new medias, and message development for ad/pr campaigns.
Units: 3.0