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- mm-4335 - advertising-public-relations-campaigns-and-cases
Angelo State University Course Info
San Angelo, Texas
Course Info
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MM 4335
Advertising/Public Relations Campaigns and Cases
4335 Advertising/Public Relations Campaigns and Cases (3-0). Casemethod and campaign planning as they pertain to advertising and public relations administration. Emphasis on development of creative strategy and media selection. (Credit may not be earned for this course and Communication 4335.)
Units: 3.0
Prerequisites:
MM 3335 - Public Relations Principles
Min Grade: C
Min Grade: C
or
MM 3342 - Advertising Principles
Min Grade: C
Min Grade: C