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College of Southern Nevada Course Info

Las Vegas, Nevada

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Course Info

Search for courses by clicking on letters of the alphabet or by using a search bar. Explore course description, number of credits required and course sequences to satisfy graduation requirements.


MKT 261

Introduction to Public Relations

Techniques of public relations for those holding supervisory or higher positions in management and marketing. Principles of creating and maintaining good public relations, including employee/employer relations. Customer/employee relations receive emphasis while focusing on the programming of the total public relations effort and selecting of appropriate strategy, media and persuasive devices to accomplish objectives.

Units: 3.0