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- mktg-3225 - apparel-product-analysis
East Tennessee State University Course Info
Johnson City, Tennessee
Course Info
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MKTG 3225
Apparel Product Analysis
Analysis of quality and selection of consumer products for specific end uses, and an examination of pricing strategies used by merchandisers of apparel products. In-class laboratory activities included.
Units: 3.0
Prerequisites:
MKTG 3215 - Consumer Textiles