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- mktg-3740 - sales-force-management
East Tennessee State University Course Info
Johnson City, Tennessee
Course Info
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MKTG 3740
Sales Force Management
Building upon a foundation of basic principles of salesmanship and persuasion, emphasis is placed upon the problems confronting sales executives, and the techniques, policies, and strategies used in their solution.
Units: 3.0
Prerequisites:
MKTG 3200 - Principles of Marketing