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- mktg-4240 - visual-merchandising
East Tennessee State University Course Info
Johnson City, Tennessee
Course Info
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MKTG 4240
Visual Merchandising
An overview of the visual design process as it is applied to the merchandising of apparel and home furnishing products. Emphasis centers on the development of skills needed to plan, implement, and evaluate effective merchandise presentations in varied retail settings.
Units: 3.0
Prerequisites:
MKTG 4220 - Fashion Merchandising