This site uses cookies. By continuing to use this site, closing this banner, or clicking "I Agree", you agree to the use of cookies.
Read our cookies policy and privacy statement for more information.
Stand with UkraineDonate
- Home
- Tennessee
- East Tennessee State University
- Course info
- mktg-4250 - advertising-and-promotion
East Tennessee State University Course Info
Johnson City, Tennessee
Course Info
Search for courses by clicking on letters of the alphabet or by using a search bar. Explore course description, number of credits required and course sequences to satisfy graduation requirements.
MKTG 4250
Advertising and Promotion
A study of the purposes and applications of advertising and promotion in the fashion industry, including procedures, methods, and techniques used in the organization, execution, and evaluation of various promotional activities.
Units: 3.0
Prerequisites:
MKTG 4220 - Fashion Merchandising