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- spmt-630 - sport-marketing
Morehead State University Course Info
Morehead, Kentucky
Course Info
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SPMT 630
Sport Marketing
This graduate-level course will provide techniques of marketing to prepare individuals to assume the responsibilities for athletic and sport marketing at the high school, collegiate, professional and business levels. In addition, the course work will include an overview of sports marketing and will examine the application of marketing principles to collegiate and professional sports events
Units: 3.0
Hours: 3-0-3