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Northern Illinois University Course Info

Dekalb, Illinois

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Course Info

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HOSP 426

Strategic Management in the Hospitality Industry

Analysis of environments associated with a product/market domain and implementation of the proper mix of competitive strategy and organization structure in the hospitality industry. Opportunity to explore the process and content of strategic management as applied to the administration of hospitality organizations. Attention is given to specific strategies for building competitive advantage and generating superior value for customers in the hospitality industry

Units: 3.0

Prerequisites:
MGMT 333 - Principles of Management
Min Grade: C
and
HOSP 425 - Hospitality Management
Min Grade: C