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- lesm-350 - sport-sales-and-sponsorship
Northern Illinois University Course Info
Dekalb, Illinois
Course Info
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LESM 350
Sport Sales and Sponsorship
Application and theories of sponsorship acquisition and sales methods to the sport industry. Examination of sport sponsorship and sales strategies and sponsorship evaluation methods in sport
Units: 3.0
Corequisites:
MKTG 350 - Principles of Selling