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- mktg-415 - global-selling-perspectives
Northern Illinois University Course Info
Dekalb, Illinois
Course Info
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MKTG 415
Global Selling Perspectives
Study-abroad experience to study cultural differences, problems, issues, trends, and practices in professional selling within the international environment. Includes visits to foreign companies, presentations by company sales executives, and discussions with company representatives and international faculty about their selling strategies. Supervised by department faculty member
Units: 3.0
Prerequisites:
MKTG 350 - Principles of Selling