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- mktg-446 - sales-leadership-metrics-and-application
Northern Illinois University Course Info
Dekalb, Illinois
Course Info
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MKTG 446
Sales Leadership, Metrics, and Application
Development of sales leadership for team culture and dynamics, recruiting and selecting sales force, evaluation of representative performance metrics and compensation. Creating value proposition and multi-product portfolio analysis through a series of case study presentations utilizing industry specialists
Units: 3.0
Prerequisites:
MKTG 350 - Principles of Selling