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Northern Illinois University Course Info
Dekalb, Illinois
Course Info
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MKTG 677
Building and Managing Responsive Websites
Design and implementation of websites which will serve as the center of an organizations digital marketing universe. Development of responsive designs that can be viewed on any desktop or mobile device. Provides the strategic and marketing framework in a hands-on manner to using open-source content management systems to create, optimize, and promote responsive websites that integrate seamlessly with social media channels and blogs
Units: 2.0
Prerequisites:
MKTG 670 - Digital Marketing Strategy
and
MKTG 603 - Marketing Research and Analysis