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Northern Kentucky University Course Info

Highland Heights, Kentucky

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Course Info

Search for courses by clicking on letters of the alphabet or by using a search bar. Explore course description, number of credits required and course sequences to satisfy graduation requirements.


ENTP 375

Entrepreneurial Skills & Marketing

A strategic marketing process approach will be illustrated including marketing plans, the innovation process, and implementation of product, price, place and promotion goals. Topics will also include how to get business assistance, business locations, licenses and permits, registering your business, determining legal structure, and managing innovation

Units: 3.0

Hours: 3 classroom + 0 lab/studio