This site uses cookies. By continuing to use this site, closing this banner, or clicking "I Agree", you agree to the use of cookies.
Read our cookies policy and privacy statement for more information.
Stand with UkraineDonate
- Home
- Kentucky
- Northern Kentucky University
- Course info
- mkt-370 - social-and-digital-marketing
Northern Kentucky University Course Info
Highland Heights, Kentucky
Course Info
Search for courses by clicking on letters of the alphabet or by using a search bar. Explore course description, number of credits required and course sequences to satisfy graduation requirements.
MKT 370
Social and Digital Marketing
Focuses on social media tools and analytics used by marketers to communicate with and create value for targeted audiences; explore the possibilities and limitations of various social media; apply and integrate social media tools into marketing strategies; evaluate effectiveness of different social media campaigns in achieving organizational goals
Units: 3.0
Hours: 3 classroom + 0 lab/studio
Prerequisites:
MKT 205 - Principles of Marketing
Min Grade: C
Min Grade: C