PHOTO 392

Commercial and Advertising Photography

This course is an advanced study in studio lighting techniques used in the production of commercial and advertising photography. Topics of instruction include advanced studio and location lighting set-ups, shooting with a specific art direction, and studies in composition and meaning of advertising photographs. Students will capture a variety of industry specific assignments including Food/Beverage, Fashion/ Retail, Travel/Leisure, and Consumers products. Commercial postprocessing techniques with imaging software will also be discussed. The class includes: lectures, visual presentations and discussions, an on-location field trip, lab time, written tests, and a portfolio geared toward a professional presentation. Students must provide their own adjustable cameras and related instructional materials.

Units: 3.0-4.0(3.0)

Hours: 36 hours LEC; 108 hours LAB