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- mkt-105 - foundations-of-marketing
Southern New Hampshire University Course Info
Manchester, New Hampshire
Course Info
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MKT 105
Foundations of Marketing
Foundations of Marketing examines key concepts outlined in the American Marketing Association Professional Certified Marketing program. Concepts delivered in this class provide the foundation of marketing knowledge to apply to the client analyzed in the Application of Business Concepts courses. Learning outcomes for this course require each student to demonstrate marketing knowledge and application of that knowledge to client-related challenges.
Units: 2.0