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Southern New Hampshire University Course Info

Manchester, New Hampshire

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Course Info

Search for courses by clicking on letters of the alphabet or by using a search bar. Explore course description, number of credits required and course sequences to satisfy graduation requirements.


MKT 610O

Promotions Management (online)

This course addresses the specific activities involved in managing an advertising campaign, including research, media selection, copywriting, layouts and the role of ad agencies.

Units: 3.0

Prerequisites:
MBA 560O - Marketing and Strategy (online)
or
MKT 500O - Marketing Strategies (online)