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Southern New Hampshire University Course Info

Manchester, New Hampshire

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Course Info

Search for courses by clicking on letters of the alphabet or by using a search bar. Explore course description, number of credits required and course sequences to satisfy graduation requirements.


MKT 665

Digital Story Telling and Branding (online)

Explore marketing theories and application of digital storytelling for the purpose of engaging an organizations consumers and stakeholders. In addition, focus on digital branding through storytelling to differentiate an organization from competitors while conveying its purpose and mission. Gain hands-on experience in the strategic implementation of a brand narrative using various marketing approaches and analyses.

Units: 3.0