SMRT 642

Event Management in Sport and Recreation

Students will be responsible for planning, marketing, implementing, and evaluating major events. Components of this course will include developing sponsorships, developing tactics for event management operations, sales and selling for aspects of client relations, media relations, and the development of other related documents including, but not limited to, a risk management plan, a financial plan, and other factors pertinent to global and small scale event planning and management

Units: 3.0