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University of California-Davis Course Info

Davis, California

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Course Info

Search for courses by clicking on letters of the alphabet or by using a search bar. Explore course description, number of credits required and course sequences to satisfy graduation requirements.


DES 154

Visual Communication: Message Campaign Design

Principles and application of visual design strategies for projects that address a broad public audience. Emphasis on design for social awareness/interaction/benefit. Creation of public visual-media campaign.

Units: 4.0

Hours: Studio—4 hour(s); Lecture/Discussion—2 hour(s).

Prerequisites:
DES 021 - Drafting and Perspective
or
DES 014 - Design Drawing
or
DES 016 - Graphic Design and Computer Technology
or
DES 015 - Form and Color
or
DES 001 - Introduction to Design
or
DES 116 - Visual Communication: Graphic Design Studio
or
DES 115 - Letterforms and Typography