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- mgt-408 - the-business-of-the-media
University of California-Davis Course Info
Davis, California•
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Course Info
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MGT 408
The Business of the Media
Focuses on the media industries and how emerging digital technologies are disrupting the way media consumption, distribution and business models work. Will highlight the economics of several media, both news and entertainment.
Units: 1.0
Hours: Lecture/Discussion—1 hour(s).