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University of Louisville Course Info
Louisville, Kentucky
Course Info
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FRAN 650
Building a Profitable Relationship with Your Franchisor
Identify and evaluate strategies for growing a franchise business, including multi-branding, cross-branding, acquisitions, new builds, and/or market growth. Specific attention will be paid to franchisor Key Performance Indicators, securing capital, pitfalls to rapid growth, and succession
Units: 1.5