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University of Louisville Course Info
Louisville, Kentucky
Course Info
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IMBA 622
Venture Strategic Analysis
Strategic analysis consists of analyzing information from the internal and external environments to recognize and assess organizations strengths, weaknesses, opportunities & threats. Strategic analysis in existing firms and new ventures is compared and contrasted. Student teams will conduct and present an industry and competitive analysis of their new venture opportunity
Units: 1.5
Prerequisites:
IMBA 615 - Opportunity Discovery 1