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- ib-435 - marketing-to-hispanics-in-the-us-and-globally
University of Nevada-Las Vegas Course Info
Las Vegas, Nevada•
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Course Info
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IB 435
Marketing to Hispanics, in the US and Globally
This course focuses on Marketing to Hispanics. Given the growth of Hispanics in the USA globally, how to effectively market to the various subcultures within the Hispanic segment is key. The course will examine the similarities and differences of Marketing strategies to Hispanics within the USA, versus globally
Units: 3.0
Prerequisites:
MKT 301 - Marketing Management
Min Grade: C
Min Grade: C