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- adv-3008 - introduction-to-advertising
University of South Florida-Main Campus Course Info
Tampa, Florida•
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Course Info
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ADV 3008
Introduction to Advertising
A study of the structures, functions, and persuasive language of advertising in mass media with attention to social, political, economic, and legal aspects.
Units: 3.0
Prerequisites:
MMC 3602 - Mass Communications and Society
and
MMC 2100 - Writing for the Mass Media