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University of South Florida-Main Campus Course Info

Tampa, Florida

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Course Info

Search for courses by clicking on letters of the alphabet or by using a search bar. Explore course description, number of credits required and course sequences to satisfy graduation requirements.


ADV 3300

Advertising Media Strategy

Problems, techniques, strategy of media research, planning, budgeting and effective utilization in advertising.

Units: 3.0

Prerequisites:
ECO 1000 - Basic Economics
and
ADV 3008 - Introduction to Advertising