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University of South Florida-Main Campus Course Info

Tampa, Florida

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Course Info

Search for courses by clicking on letters of the alphabet or by using a search bar. Explore course description, number of credits required and course sequences to satisfy graduation requirements.


HFT 3503

Hospitality Marketing and Sales

Principles of marketing and sales and practical application in hospitality marketing philosophies; the marketing mix; product differentiation; market targeting and target communication.

Units: 3.0

Prerequisites:
HFT 3003 - Introduction to Hospitality and Tourism