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- spb-4717 - social-media-in-sport-marketing
University of South Florida-Main Campus Course Info
Tampa, Florida•
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Course Info
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SPB 4717
Social Media in Sport Marketing
Examines the role of social media in sport marketing to build and enhance relationships with customers, fans, employees and businesses. Explores opportunities and challenges to leverage social media.
Units: 3.0
Corequisites:
MAR 3823 - Marketing Management
Prerequisites:
MAR 3023 - Basic Marketing